Road to Entrepreneur|Li Xiaoxian: Be brave to innovate and expand international worlds

2020-08-19

On the 21st July, General Secretary Xi Jinping presided over a forum for entrepreneurs. He delivered an important speech, emphasizing the need to stimulate the vitality of market players, promote entrepreneurship and enterprises to play a greater role ,achieve greater development, and to accumulate basic strength for economic development. In the past few days, vast numbers of private entrepreneurs in our province have continued to discuss General Secretary Xi Jinping’s important speech. Everyone has expressed their confidence to face difficulties and make greater contributions to economic and social development.

innovation

Li Xiaoxian, the president of Fujian Golden Bamboo Industry, has a deep understanding raised by the forum. He said "Since 15 years, I have participated in international exhibitions every year, showing my platform through Alibaba, Made In China, Google and other platforms, and exploring foreign customers."


Fujian Golden Bamboo Industry Co., Ltd. is a national high-tech enterprise, a leading agricultural and forestry industrialization enterprise in Fujian Province which integrates R&D, production and sales of reorganized bamboo products. The company's products are very popular in the international market.


bamboo products

Li Xiaoxian told reporters that the reason why their company's products are favored by foreign customers is that in addition to long-term expansion of international vision and participation in international competition, it also has a lot to do with the company's continuous innovation,  research and development of products. 

Affected by the epidemic, many export-oriented private enterprises have encountered difficulties this year. Li Xiaoxian believes that under the current market environment, enterprises need to calm down to engage in innovative research and development. Entrepreneurs should be explorers, organizers, and leaders of innovative development, they should have the courage to promote production organization innovation, technological innovation, market innovation, and focus on technology. Effectively mobilize the creativity of employees, strive to build the company into a powerful innovation subject, so as to achieve the Phoenix Nirvana and rebirth from the ashes.

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